In the provocative ad, Jenner stuns in a barely-there outfit, showcasing both the new collection and her toned physique.
Kylie Jenner caught everyone’s attention on social media by sharing a picture where she’s showing off her super-slim midriff. She’s getting ready to launch Drop 005 for her brand, Khy.
On Instagram, she gave a sneak peek of the new release and revealed that it’s a denim-themed collection made with Natasha Zinko.
Kylie, 26, struck some fierce poses in the ad for her growing fashion brand, which she started back in 2023, sparking a range of reactions.
The megastar debuted a bold new hairstyle, her sleek black hair dramatically chopped to chin length and sporting a glossy finish. Her trademark lips were painted in a subtle nude shade, complemented by minimal face makeup.
She rocked a white crop top with a contemporary twist, draping elegantly over one shoulder, seemingly part of her latest drop.
Yet, stealing the show were the jeans, snugly embracing her slender waist just above the navel, showcasing her toned midriff.
Fans were left in awe of Kylie’s slender yet subtly muscular waist, a haute couture moment they hadn’t seen from her before.
Earlier, the official Khy Instagram page posted an eye-catching photo of Kylie wearing only jeans, further promoting the upcoming drop.
She went topless, showcasing three layers of pants in varying styles that will be featured in the upcoming collection.
In the black & white post, Kylie knelt on the ground against a white backdrop, her arms strategically positioned to cover her breasts.
Puckering her lips at the camera, she wore the same wet-hair look seen in the latest photo, much to the delight of her fans.
Kylie had mentioned before that her aim with Khy was to make fashion-forward clothing available at a more reasonable price compared to the usual designer labels.
In an interview with the Wall Street Journal, Kylie shared that the entire line draws inspiration from her personal wardrobe and reflects the various moods she experiences. She described the first drop as very much “King Kylie” – representing her true essence.
However, right from the beginning, fans expressed criticism of the brand, with numerous people stating they were unimpressed by the quality of the clothing.
